About Us

Our mission is to make it easy to build organizational habits at scale to achieve remarkable results.

About the Authors

Trained in both the science and art of organizational performance improvement, Drs. Julie Smith and Lori Ludwig both have extensive experience working with organizations around the world to help leaders and teams gain the critical knowledge and build the support needed to establish mission-critical habits. Together they’ve teamed up to distill the complexity of organizational behavior management science into practical tools any organization can implement quickly and efficiently.

Dr. Julie M. Smith

Dr. Julie M. Smith is a trailblazer in large-scale organizational behavior change. Her methods have garnered global awards and are backed by a wealth of case studies featuring organizations of all types and sizes.

She has helped organizations identify and execute a wide variety of Vital Behaviors, from key behaviors related to executive decision making for a global oil company to front-line behaviors of flight attendants for a global airline. She’s seen it all while helping her clients produce unrivaled results.

As CEO of Performance Ally, her mission is to share her life’s learning about the most efficient path for leaders at all levels to transform best practices into common practice so they can reliably deliver promised results and create a top workplace culture.

Dr. Lori Ludwig

Dr. Lori Ludwig is renowned for her extraordinary skill in guiding organizations to align strategy with processes, roles, and behaviors, resulting in high-impact, meaningful results.

With 20+ years of consulting experience across diverse sectors, ranging from Fortune 500s to nonprofits and small businesses, Lori’s work has had a transformative impact on a global scale. Her projects have elevated productivity and delivered tremendous value for her clients.

Serving as Chief Performance Architect at Performance Ally, her mission is to disseminate the science of Organizational Behavior Management (OBM) to create large-scale positive change. Lori simplifies its application, empowering organizations to unleash human potential, amplify impact, and navigate complexity effectively.

Revolutionizing How Organizations Build
High-Performance Habits at Scale

If you are struggling to turn even the simplest of behaviors into habits in your organization, we can help you do that at scale. Through our groundbreaking tools, we teach you how to identify and implement the few Vital Behaviors that will lead to a quantum improvement in business results.

User-Friendly Tools that Simplify Organizational Habit Formation

Vital Behavior Blueprint™

Our pioneering 5-step formula aligns Vital Behaviors with organizational goals, and fosters an environment where Allies mutually support each other in converting these behaviors into enduring habits.

Ally Assist™

  • Our flagship enterprise application, Ally Assist™,  forms real-time connections among leaders, associates, and customers. Collectively, they clarify expectations, provide immediate feedback, and remove barriers to ensure Vital Behaviors become embedded as cultural habits, driving the results that everyone aspires for.

Our tools are uniquely crafted to not only replicate but supersede the personalized guidance traditionally provided by costly organizational behavior consultants. Through our definitive guide, Vital Behavior Blueprint: 5 Steps to Embed Mission-Critical Habits in Your Organization and interactive online templates, self-guided workshops, expert advisory support, and certification programs, your entire team can master these tools and attain exceptional performance enhancements.

Unique Benefits of Our Approach

Quantum Improvement in Results

  • Achieve unparalleled results by identifying and executing Vital Behaviors across your organization. These critical few behaviors make or break results.

Scalable and Sustainable

  • Easy-to-use tools are designed to scale with your organization, ensuring sustainable habit formation and outcome enhancement without the burden of costly consulting.

Join us at Performance Ally and be a part of the movement in creating positive, motivating workplaces where mission-critical habits drive both individual and collective success.